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About Live Union
With over 15 years' experience creating events of all shapes and sizes for senior audiences, you can be confident introducing us to your top tier. From initial strategic conversations to experience design and production delivery, we offer a full event service.
This was not a showcase.
It was a live experiment designed to observe behaviour, not just gather opinion.
What triggers participation?
Book a session to hear what happened when we tested these three very different approaches to experience design.
Learn how the audience responded and
what it means for your events.
That’s the question we set out to answer with
The Great Audience Experiment – testing how business people respond to radically different ways of designing event engagement.
We invited an audience of events and comms
leads into the lab to be our guineapigs.
What happens when you completely rethink traditional event formats?
What creates real connection?
What has lasting impact?
How to build joy and avoid gimmicks?
How to get senior buy-in to new format?
Today's audiences value experiences that deliver...
We experimented with three very different environments:
Escape Room
Collaborative problem solving
Multi-Sensory
Challenging how we land ideas
Conversation Lab
Reimagined approach to networking
