In Conversation
Sarah Douglas
Sarah is co-founder of The Liminal Space, helping businesses and organisations synthesise complex topics into tangible experiences. This has seen her creating immersive experiences for the Natural History Museum, Wellcome Trust and the Barbican. And, helping brands as diverse as Visa and Co-op find new ways to connect with their audiences.
Ross Phillips
An award-winning Creative Director, Ross designs playful interactive experiences in art, retail, museums and entertainment. He has created immersive physical and digital projects for everyone from the Batman franchise to Sony and Mulberry. His work has appeared in both the V&A and the Design Museum.
Jez Paxman
Live Union's Strategy Director, Jez, works with clients to help them make the most of a fast-changing live experience landscape. As people's relationship to work shifts, so too does what they value from business experiences. This is opening up exciting new ways to design events, this sees Jez and the Live Union team drawing inspiration from far and wide.
Gavin MacArthur
A Senior Creative Director crafting magical immersive experiences at Pixel Artworks. Gavin has been instrumental in guiding immersive techniques like projection mapping into the advertising industry, and revolutionising customer engagement. His impressive track record includes leading and delivering projects for brands, including Concorde, Faberge, the Macallan, and LEGO.
Mel Noakes
Mel is Santander UK's Head of Sponsorship and Events. She has a passion for building experiences that create impact and has worked with some of the world's most exciting brands. Mel leads a team managing Santander's brand sponsorships and consumer and business events. She also co-founded, Elevate, a unique mentoring programme and community for the events industry.
At Live Union we design and deliver in-person and broadcast experiences.
For more information
chin.michael@liveunion.co.uk
Today’s business audiences want to be surprised, they want to be at the heart of the action, they want experiences that take them deeper.
As event organisers this opens up exciting new formats and ways of connecting people to ideas and to one another.
In partnership with immersive theatre and storytelling experts,
Punchdrunk Enrichment, we'll bring to life the experience design techniques reframing how we approach business events.
Enjoy something very different
You'll experience
Immersive approaches in action
Putting audiences in control of their journey
Removing barriers and switching on engagement
Breaking through to more valuable conversations
Immersive techniques for landing new ideas
Keeping memories alive
Take the first step...
... now go a little deeper
We're two very different organisations who believe in the power of live experiences to change minds and behaviours.
Together we believe we can raise awareness of Punchdrunk Enrichment's charity projects and introdule new immersive approaches for business audiences.
You'll experience
Immersive approaches in action
Putting audiences in control of their journey
Removing barriers and switching on engagement
Breaking through to more valuable conversations
Immersive techniques for landing new ideas
Keeping memories alive
Session take outs
Why should businesses consider an immersive approach?
Future proofing your event to meet fast-changing audience needs.
Achieving deeper more valuable business engagement.
Examples of businesses who've embraced an immersive approach.
The wide range of immersive techniques available for different audiences.
What actually is immersive experience design in the corporate sector?
Selling ideas into your leadership and overcoming misconceptions
Taking a first step and demonstrating the effectiveness of an immersive approach.
How do you overcome internal challenges?
Our approach to experience design puts people first. By better understanding audiences, we find ways to take them deeper and ultimately deliver greater business value.
Jez has helped clients as varied as Visa, National Grid and Bayer reimagine their live experiences. He’s pioneered new formats, creating experiences that respond to changing audience needs.
His passion for immersive design has seen Live Union draw inspiration from far and wide, including an exciting relationship with immersive theatre and storytelling experts Punchdrunk Enrichment.
Hosted by Jez Paxman, Strategy Director
An immersive approach brings exciting creative opportunities, but also new challenges in how you design the audience experience and bring stakeholders on the journey.
In today's business landscape the events that thrive are the ones that take people deeper.
We'll get into the grit, sharing examples of how clients such as Santander, National Grid and Amazon have transformed their live experiences to take audiences deeper.
An immersive approach brings exciting creative opportunities, but also new challenges in how you design the audience experience and bring stakeholders on the journey.
We'll get into the grit, sharing examples of how clients such as Santander, National Grid and Amazon have transformed their live experiences to take audiences deeper.
In today's business landscape the events that thrive are the ones that take people deeper.
Watch on demand
Complete the form to catch up on everything you missed at our event 'The why, what and how of immersive design for business events'.
What we discussed
Why should businesses consider an immersive approach?
Future proofing your event to meet fast-changing audience needs.
Achieving deeper more valuable business engagement.
Examples of businesses who've embraced an immersive approach.
The wide range of immersive techniques available for different audiences.
What actually is immersive experience design in the corporate sector?
Selling ideas into your leadership and overcoming misconceptions.
Taking a first step and demonstrating the effectiveness of an immersive approach.
How do you overcome internal challenges?
What we discussed
Why should businesses consider an immersive approach?
Future proofing your event to meet fast-changing audience needs.
Achieving deeper more valuable business engagement.
- Examples of businesses who've embraced an immersive approach.
What actually is immersive experience design in the corporate sector?
- The wide range of immersive techniques available for different audiences.
Selling ideas into your leadership and overcoming misconceptions
Taking a first step and demonstrating the effectiveness of an immersive approach.
