Solutions
At Live Union we're expert in creating live experiences for senior audiences. Whether that's reimagining flagship customer events for Visa, Amazon and Deloitte or rethinking leadership events for National Grid, Reckitt and M&G. Here are some of the things we know.
Geopolitical and macro-economic uncertainty
Navigating tech disruption
Balancing innovation with core operations
Data overload and decision-making
Adapting leadership styles and workforce expectations
Leaders often feel isolated and reluctant to share concerns. Smart experience design outs the elephants in the room and creates candor.
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+44(0)333 800 6121
Carefully crafted live experiences create the space and stimulus to view the world differently, to share ideas with peers and tackle senior leadership challenges.
Senior Leadership Challenges
About Live Union
To achieve real leadership impact, we need to aim for an informal and very human style of engagement. Avoid the predictability and stuffiness that goes hand-in-hand with a traditional conference. Banish the fun police!
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Design for
joy
"The experience was amazing. The bar has been raised."
Visa, project lead
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Delivering value means taking senior people beyond surface engagement, it means embracing immersive formats that take people deeper. Deeper connections to ideas and deeper connections to one another.
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impact
Design for
The best events achieve a shift in how people see the world. This means deploying all the event design tools at our disposal, combining psychological and physical engagement. Opening new perspectives and making them personally relevant.
These ideas are just a taste of how we think about designing live experiences for senior audiences. We'd love to learn about your audience and their challenges as leaders.
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Above all else, senior audiences want events that help them connect with one another. This means freeing agenda time for discussion. It means thinking about content as a spark for conversation, not as an end in itself.
With over 15 years experience creating events of all shapes and sizes for senior audiences, you can be confident introducing us to your top tier. From initial strategic conversations to experience design and production delivery, we offer a full event service.
Book a bespoke interactive session for your events and comms teams
The session can be delivered in-person or online, and takes 60mins. It’s packed with conversation and interaction.
78% of people are bored by B2B content.*
Events are part of the problem.
This session solves that problem.
*the research behind the stat
Their relationship with work is shifting, and the experience economy is increasing their yearning for surprising, creative, joyous business experiences. We help brands like Amazon, Deloitte, National Grid, Arm and Visa achieve this.
Today's business audiences want
The session
You'll learn how to:
Uplift your audience by better connecting
them to ideas and to one another
Kill the beige and increase the value of your events
Challenge outdated assumptions
Introduce non-traditional formats
Design for people not delegates
We banish dull and usher in some joy, as we share three approaches for unboring business events.
The session is peppered with examples of creative formats and left-field content ideas from within and beyond the B2B world.
